Animal welfare and business

Today another horrifying and insupportable bull “fiesta” has taken place in Spain despite the numerous detractors and last days demonstrations  all over the country and more than 600.000 signatures of people who are against.  Care2petions is only one of them.

There are of course many different opinions about this, so called, fiesta against it and approving it because it is part of a tradition that goes back to XV century.  There are many pages already written both by animal protectors and people that will keep the tradition.

But the question is:

Would you do businesses with a people or a country witch politicians approves and supports with public money and subsidies from EU only to benefit of a few  killing animals for fun? What kind of values are we dealing with? Are this the values we want for our society today? Will we be let our company, product and income be related to people witch values still belongs to the XV century?

Imagine you are Scandinavian and travel to Spain to make business. During your stay you are invited to a “show” where people kill animals for fun. What will your reaction be? Think about it. Back in your country already selling your product, suddenly your company is related to animal cruelty practice. Do you think this will benefit or harm your business? Will your Scandinavian costumers think your company values are some they can identify themselves with?

descarga (1) images (1)
images images (2)


Almost all popular sport events are sponsored by big companies that want to have their company name related to a popular sportsman or a specific sport. Many examples are out there, just look at a tennis or a football match and you will see plenty of logos. Now take a look at the arena during a bullfight and try to find a logo. Even searching on google you will today have difficulty to find a logo sponsoring animal abuse.

The question is again simple: do you think having your company associated with bullfighting and other bull “fiestas” will be a goodwill for your company´s corporate image, income and future business relations?

Or is better for your business to be related to the power of a beautiful free bull that conveys strength, courage and beauty?

images (3)